Category: Education

How Lawyers Can Become Findable Online in 2024 (Ep. 64)

How Lawyers Can Become Findable Online in 2024 (Ep. 64)

Are you prepared to ensure your firm stands out in a crowded market in 2024?

In this compelling installment of The Lawyer Millionaire Podcast, host Darren Wurz engages with Travis Hoechlin, an expert in digital marketing with extensive experience working with law firms.

Travis, who leads a team of 37 employees and works with 350 law firms across the U.S., provides an in-depth analysis of digital strategies that can help law firms gain a competitive edge. Drawing on his vast expertise, he explores how advancements in technology and clear communication can play a pivotal role in your law firm’s success.

This episode is a must-listen for any law firm owner serious about growing their business.

Travis discusses:

  • The importance of using clear and concise language that is tailored to a broad audience to effectively convert website visitors into clients.
  • Why you should make contact information easily accessible on your website.
  • The current and future impact of AI on digital marketing
  • The significance of utilizing texting services and ensuring rapid response times to meet your client’s expectations.
  • Why having a social media presence is very important?
  • The future of digital marketing.

 

Resources:


Connect with Travis Hoechlin:


About our guest:

Travis Hoechlin is the co-founder and CEO of RizeUp Media. With over a decade of experience, he and his team have been helping hundreds of law firms grow. They customize strategies to boost client generation, improve the quality of clients, and generate higher revenue. Travis’s clients trust him to take the guesswork out of marketing so they can focus on practicing law.

Master Your Firm’s Cash Flow with Accounting Best Practices (Ep. 63)

Master Your Firm’s Cash Flow with Accounting Best Practices (Ep. 63)

Are you a law firm owner grappling with your firm’s financial planning and cash flow management? If so, this episode of The Lawyer Millionaire Podcast is tailor-made for you! In our latest episode, Darren Wurz sits down with Rachel Blackburn, an experienced CFO consultant, to discuss critical accounting practices that can transform your firm’s financial health.

Rachel discusses:

  • The significance of starting the year with strong financial processes and goal alignment
  • How consistent and accurate bookkeeping can prevent costly mistakes and ensure timely financial reporting.
  • How to streamline billing processes and reduce clerical errors with tools like Quickbooks.
  • The importance of proactive communication with CPAs for better tax planning and financial management.
  • The benefits of a fractional CFO for law firm owners.
  • Why you must do today’s work today when it comes to accounting?

 

Resources:

 

Connect with Rachel Blackburn:

About our guest:

Rachel Blackburn is a proven business leader with over 15 years of experience in developing and leading executive-level engagements, as well as building and managing high-functioning teams and practices.

Rachel possesses a deeply rooted passion for understanding the needs of business owners and identifying optimal strategies to support their goals in an ever-changing marketplace. Before joining TP4 Advisors, Rachel held senior management positions at Cincinnati-based companies, including TRAK Group and Titan Chair.

As the Business Development Executive, Rachel leads the organization in engaging with potential clients to understand how TP4 Advisors can best support their needs and develop financial foundations for sustainable business growth.

Outside of work, Rachel enjoys outdoor activities, reading, biking, traveling, bonfires, and spending time with her husband and daughter.

Grow Your Law Firm Through Add-On Services (Ep. 62)

Grow Your Law Firm Through Add-On Services (Ep. 62)

Are you ready to elevate your law firm to new heights by integrating innovative add-on services? In our latest episode of The Lawyer Millionaire Podcast, we sit down with Nellie Akalp, the entrepreneurial force behind Corpnet.com.

Nellie shares her entrepreneurial story, highlights the growth and evolution of Corpnet.com, and reveals how lawyers can leverage these services to attract clients early and ensure they receive the best possible advice. This episode is packed with actionable insights, real-life examples, and practical advice on making your law firm more dynamic and client-focused.

Nellie discusses:

  • How passion drives success in business and in life.
  • How offering business startup, compliance, and tax registration services can prevent common client mistakes and add significant value to your practice
  • Corpnet’s commitment to providing exceptional customer service, responsiveness, and real-time access to information.
  • Partnership opportunities with Corpnet that can expand your service offerings, whether through reselling products or acting as referral partners
  • The future of legal services and how Corpnet aims to continue supporting law firms with comprehensive business solutions.

 

Resources:

 

Connect with Nellie Akalp:

About our guest:

Nellie Akalp is a passionate entrepreneur, recognized business expert and mother of four. She is the CEO of CorpNet.com, the smartest way to start a business, register for payroll taxes, and maintain business compliance across the United States.

Loved by entrepreneurs, accountants and lawyers, CorpNet offers transparent pricing, a simple ordering process, and quickly scalable software and API solutions.

Becoming a No A/R Law Firm and Effective Case Workflow (Ep. 61)

Becoming a No A/R Law Firm and Effective Case Workflow (Ep. 61)

Are you a law firm owner struggling to manage billing cycles and case workflows efficiently? You’re not alone. In Episode 61 of The Lawyer Millionaire Podcast, Darren Wurz and guest Randa Prendergast dive deep into practical solutions for transforming your firm into a no Accounts Receivable (A/R) powerhouse.

Randa explores the future of AI in legal work and discuss strategies for effective task delegation.

This episode is packed with actionable advice that will help you streamline your processes, improve client communication, and ultimately, boost your firm’s profitability.

Randa discusses:

  • The pros and cons of Clio, Lawmatix, and other case management systems for better case workflow and billing capabilities.
  • How AI can revolutionize case workflow and billing tasks, making your firm more efficient.
  • The art of delegation with actionable tips, ensuring detailed instructions, regular progress monitoring, and initial support for team members.
  • How setting efficient task management systems can free up your time and increase profitability.
  • How to implement smaller, more frequent billing cycles and manage retainer-based billing to create a no A/R law firm.

 

 


Resources:

 

Connect with Randa Prandergast:

 

About our guest:

Randa Prendergast is an experienced Paralegal, Intake Specialist, and Task List Developer Extraordinaire. She has a legal background working with boutique law firms, solo practitioners, and virtual settings. She maintains excellent client and business relations skills with well-versed office and project management experience. She offers professional support, paralegal services, and guidance while you grow your firm and/or take your firm virtual!

Quick Wins for Growing Your Firm’s Online Presence (Ep. 60)

Quick Wins for Growing Your Firm’s Online Presence (Ep. 60)

In the digital age, a strong online presence is essential for any law firm looking to grow and succeed. In our latest episode of The Lawyer Millionaire Podcast, hosts Darren Wurz and guest Ashley Robinson delve into powerful strategies that can help law firm owners elevate their digital footprint.

Ashley emphasized the significance of SEO and email marketing in consistently producing leads and gaining the trust of Google. She also covers the importance of developing a well-designed, mobile-friendly website that ranks high on search engines.

If you’re aiming to attract more clients and stand out in a saturated market, you won’t want to miss a single minute of this insightful discussion.

Ashley discusses:

  • Why SEO is indispensable for ranking well on Google and attracting a steady stream of clients to your website.
  • The importance of utilizing short-form videos and AI-driven content creation to adapt to evolving digital trends.
  • The importance of website optimization.
  • Find out why regular email marketing keeps you top of mind through the long buyer’s journey, especially for niches like family law.
  • How to measure effective KPIs—like conversion rates, contact form activity, and call tracking—to gauge your marketing success accurately.

 


Resources:

 

Connect with Ashley Robinson:

About our guest:

Ashley Robinson is the founder and CEO of Green Cardigan Marketing, a digital marketing agency that focuses on helping law firm’s grow and achieve their financial goals through marketing strategies that work! Ashley’s journey to starting Green Cardigan Marketing first began with her love for golf; literally (keep reading and you will understand why)! Ashley played collegiate golf at Jacksonville State University where she earned her degree in Public Relations. After college Ashley began her career in marketing where she worked in account management in the automotive and cabinet industries.

In 2019 the opportunity presented itself for Ashley to begin her career in legal marketing. When she began working for lawyers as a side hustle, Ashley quickly realized the need for honest digital marketing services for law firms. As the side hustle grew, Ashley soon realized her passion and love for helping law firms grow through digital marketing. As the business grew, the brainstorming began for what to call the business. Drawing inspiration from her love for golf and the rich history and level of excellence behind the term “The Green Jacket”, the name “Green Cardigan” was born!

Since its inception, Green Cardigan Marketing has been hyper focused on helping law firm owners achieve their goals all while providing out of this world customer service. To date, Ashley and her team have worked with over 150 law firms across 37 states.

 

How to Do Succession Planning in Large Law Firms (Ep. 59)

How to Do Succession Planning in Large Law Firms (Ep. 59)

Are you a law firm owner pondering the future of your practice? Succession planning might be the key to securing the longevity and happiness of both you and your firm. In the latest episode of “The Lawyer Millionaire Podcast,” hosts Darren Wurz and David Ernst unravel the complexities of succession planning, offering you the wisdom and strategies needed to seamlessly transition leadership within your firm

David underscores the importance of transparent communication and the necessity of setting specific dates and goals for planning. He shares his personal journey, detailing the proactive measures he took to ensure a smooth transition for his successors, and provides invaluable advice on how to make succession planning a gratifying endeavor.

David discusses:

  • The significance of picking a specific date to start succession planning.
  • How to set clear goals for the succession planning process.
  • How transparent and open communication can eliminate the common pitfalls in succession planning.
  • Why senior lawyers should be compensated for planning and transferring their duties to successors.
  • The satisfaction that succession planning brings not only to senior lawyers but also to the rising stars within the firm.
  • How robust financial planning can empower your retirement and succession strategies to provide peace of mind.

 


Resources:

 

Connect with David Ernst:

About our guest:

David Ernst retired from law practice last fall after 37 years as a litigation attorney focusing on food safety. Dave worked at two firms over the course of his career, joining Davis Wright in 2011. Throughout his career, Dave served in many firm leadership and management roles.

This included office managing attorney, firm president (175 lawyer firm), the compensation committees of two firms, and the firmwide succession planning partner at Davis Wright. Dave has a particular interest and expertise in succession planning for lawyers and law firms.

He has worked with many lawyers over the years to develop thoughtful succession plans which ensure the continuation of client relationships and the development of younger lawyers.

How to Maximize Referral Fee Revenue (Ep. 58)

How to Maximize Referral Fee Revenue (Ep. 58)

If you are a solo or small firm attorney aiming to strategically expand your practice and enhance your revenue streams, this episode of The Lawyer Millionaire Podcast offers an in-depth look at optimizing your referral fee income.

In Episode 58, hosts Darren Wurz and guest Arya Firoozmand explore the sophisticated mechanisms behind maximizing referral fee revenue.

Arya, the CEO and co-founder of Overture Law, outlines how their meticulously designed platform facilitates seamless and profitable legal referrals.

Overture Law stands out by fostering trust and efficiency in the referral process. The platform bridges the gap in knowledge and trust through detailed peer reviews and client feedback, ensuring that referrals are handled with the utmost care and professionalism.

It also addresses significant industry challenges by managing the intricacies of billing and fee-sharing, thus allowing attorneys to focus on their core legal duties while benefiting financially from referrals.

Arya discusses:

  • How his company Overture law streamlines the referral process.
  • How to unlock new income via attorney referrals.
  • The importance of staying in touch with referral partners and positioning yourself as a general counsel for all your clients’ legal needs.
  • Overcoming common objections to giving referrals.
  • The future of attorney referrals and community building.


Resources:

 

Connect with Arya Firoozmand:

 

About our guest:

Arya Firoozmand is the CEO and co-founder of Overture Law, the first attorney-to-attorney platform designed for members to refer matters and ethically share in fees.

Achieving True Wealth with Rho Thomas (Ep. 57)

Achieving True Wealth with Rho Thomas (Ep. 57)

In today’s high-stakes legal world, finding the time and energy to manage your finances can feel overwhelming. But what if reclaiming control over your money could grant you the freedom and flexibility you’ve always dreamed of?

In this episode of The Lawyer Millionaire Podcast, host Darren Wurz sits down with financial counselor Rho Thomas to explore actionable insights designed to help law firm owners like you achieve true wealth.

Rho discusses:

  • The art of proactive budgeting.
  • How she overcame her student loan debts.
  • The inherent dangers of the good debt vs bad debt dichotomy.
  • How inflation influences the cost of living.
  • Why it is important to celebrate little victories.
  • How to balance financial health with quality of life


Resources:

 

Connect with Rho Thomas:

About our guest:

Rho Thomas is a former Biglaw associate who knows what it’s like to make a lot of money and still feel broke.

She also knows what it’s like to want to make a change in your life and feel constrained by your financial situation.

Her mission is to help you master your money so you can create freedom and choice in your life.

She helps lawyers master their personal finances to create freedom and choice in their lives.

She also hosts the Wealthyesque podcast where she shares strategies each week for lawyers to improve their money mindset and manage their money to achieve true wealth

Time is our most limited resource. Money is a tool you can use to literally buy back your time.

She can teach you how to manage your mindset and money to improve your finances and start building wealth. Let’s talk about how we can work together.

Turn Your Firms Podcast Into a Content Marketing Machine (Ep. 56)

Turn Your Firms Podcast Into a Content Marketing Machine (Ep. 56)

Are you a law firm owner looking to elevate your client engagement and marketing strategy? Discover the untapped potential of podcasting in this riveting episode of The Lawyer Millionaire Podcast

Host Darren Wurz delves deep with podcasting expert Robert Ingalls who shares his transformational journey from a litigating attorney to a podcasting pro.

Robert recounts his transition from an unfulfilling career in litigation to a thriving business in podcast production. Inspired by a book and a podcast, Robert shares how he started his own podcast and eventually began producing content for others. Both Darren and Robert emphasize the importance of delivering quick, valuable content that respects the listener’s time and tackles their pain points directly. They also explore the benefits of evergreen content, high-quality audio, and the incredible value of consistency in podcasting.

Robert discusses:

  • How his journey from litigation to podcasting can inspire you to pursue your own passions.
  • Affordable and effective microphone options to ensure top-notch audio quality.
  • How to turn listeners into clients and referrals.
  • How law firm owners can stand out with a podcast.
  • The importance of creating valuable content before making an ask.
  • How to create high quality content consistently to keep your audience engaged and build credibility.

 


Resources:

 

Connect with Ross Pitcoff:

About our guest:

Robert Ingalls is a recovering attorney, professional speaker, and the founder of LawPods, one of the first podcast production agencies for law firms. At LawPods, Robert and his team help some of the premier law firms in the world launch and grow branded podcasts that build relationships and drive revenue.

Robert’s path to Podcast Producer to the Am Law 100 was anything but direct. For years he battled anxiety from the pressure, long hours, and constant conflict of a litigation career. When he was finally ready to throw in the towel, he had no idea what to do next. With no business/marketing background and only a love for podcasts he discovered while creating a podcast for his law firm, Robert decided to see if lawyers would pay him to help them launch podcasts. With very few takers in the early days, Robert spent two years in a corporate banking gig, grinding nights and weekends to finally bring LawPods to life.

As a speaker, Robert frequently speaks on topics including Positioning Your Firm Podcast for Success, Prioritizing Mental Health, Entrepreneurship, and Law Office Technology. In his spare time, he enjoys teaching podcasting at community events, spending time with his wife and daughters, and skateboarding/snowboarding.

Mastering Networking for Lawyers with Deb Feder (Ep. 55)

Mastering Networking for Lawyers with Deb Feder (Ep. 55)

Have you ever walked into a room full of professionals and felt lost in the sea of suits and briefcases? You’re not alone. Networking can be daunting, but it’s a goldmine of opportunities when done right. This week on The Lawyer Millionaire Podcast, we dive deep into the art of networking with expert Deb Feder. If your goal is to turn every handshake into a meaningful business relationship, this episode is your roadmap.

Deb shatters common networking myths and shares practical strategies that are immediately actionable and incredibly effective. From clumsy mishaps to strategic mastery, her insights demystify and simplify networking in a way that any law firm owner can appreciate and apply.

Deb discusses:

  • How to engage meaningfully in group conversations.
  • How to turn networking mistakes to opportunities.
  • The hidden value in small talk.
  • How busy lawyers can manage tasks efficiently.
  • Effective virtual networking techniques.
  • How to overcome the fear of putting yourself out there and communicating at networking events.


Resources:

 

Connect with Deb Feder:

 

About our guest:

Deb Feder is a business development coach, strategist, owner and CEO of Feder Development LLC, a consulting firm focused on helping lawyers bring in consistent clients through curious, confident conversations and changing the way we view productivity for professionals.

Deb believes in dropping excuses and simple productivity solutions. Using LinkedIn as a platform to validate and share ideas, Deb helps professionals engage in meaningful content and connections. For the last decade, Deb has committed herself to changing the way we think about work-life balance and tackle high stakes work, allowing for big careers and enjoying our free time. Deb leads the community in dropping excuses, getting productive, and bringing in business through the monthly membership program, Focus30.

Prior to founding Feder Development, Deb practiced corporate law for 15 years and holds a history degree from the University of Michigan and her JD/MBA from the University of Iowa. Deb completed her coach training and certification through New Ventures West and completed the training in The Daring Way™, which is based on the research of Dr. Brené Brown.